The Vietnam Journalists Association organized an in-depth consultation on press digital transformation
The Vietnam Journalists Association has just sent an official document to press agencies about the fact that this Association is about to coordinate with the Google News Initiative (GNI) to organize an online program with the theme "Professional Consulting in-depth on digital transformation of journalism.”
Illustration
The program will run for 5 weeks, from June 28 to July 28, 2023. The program is organized in the form of online learning via the Google Meet platform, from 9 am to 11 AM, every Wednesday and Friday morning. The teaching and consulting team in the program includes experts in the fields of technology, marketing and communication from AnyMind Group, a multinational technology company specializing in providing a global technology platform. Support for brand development, building e-commerce and marketing systems.
The program will provide online training courses on digital business skills to support successful digital media outlets in three dimensions: audience growth, data, and advertising revenue. After the courses are over, the Organization Board is expected to select and plan a route and provide in-depth consultation for 30 press agencies in the form of face-to-face and online collaboration.
Official document of Vietnam Journalists Association requesting leaders of each press agency to appoint 2 people who are newsroom secretary, reporter/editor, technician and people in charge of advertising business to attend the program.